Item 1-12 : Email |
1. We would like to offer our sincere apologies for our mistake. |
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1. Apologising |
2. Attachments |
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3. Clarifications |
4. Closing |
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2. Please find the document attached. |
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1. Apologising |
2. Attachments |
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3. Clarifications |
4. Closing |
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3. There are several points we don’t quite understand; we feel there may have been a misunderstanding
between us. |
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1. Apologising |
2. Attachments |
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3. Clarifications |
4. Closing |
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4. We look forward to receiving your reply; Regards, Joe Blunt. |
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1. Apologising |
2. Attachments |
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3. Clarifications |
4. Closing |
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5. We were very surprised and disappointed by this. |
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1. Complaints |
2. Congratulations |
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3. Meetings |
4. Openings |
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6. We would like to congratulate you on your recent good news. |
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1. Complaints |
2. Congratulations |
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3. Meetings |
4. Openings |
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7. Would Tuesday 26 October be convenient for you? Would it be possible to postpone the meeting
until next week? |
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1. Complaints |
2. Congratulations |
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3. Meetings |
4. Openings |
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8. We are writing to enquire about ...; I am writing on behalf of ... |
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1. Complaints |
2. Congratulations |
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3. Meetings |
4. Openings |
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9. Re order no. XJ 8103; goods shipped today
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1. Orders |
2. Payments |
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3. Requests |
4. Thanks |
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10. We have not yet received payment for order no. XJ 8103. Could you please attend to this matter
as soon as possible. |
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1. Orders |
2. Payments |
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3. Requests |
4. Thanks |
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11. We would be very grateful if you could send us your catalogue and current price list. |
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1. Orders |
2. Payments |
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3. Requests |
4. Thanks |
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12. We would just like to express our gratitude for all your help in this matter. |
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1. Orders |
2. Payments |
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3. Requests |
4. Thanks |
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Item 13-20 : Advertising |
13. The ________ is the first thing most readers look at, even before the picture. |
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1. headline |
2. illustration |
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3. body copy |
4. company details
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| 14. Use a good _________ to improve your ad. But it will only work if it is relevant. |
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1. headline |
2. picture |
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3. product |
4. company details |
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15. Advertisements must be ‘_________, decent, honest and truthful’. |
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1. legal |
2. cheap |
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3. trendy |
4. multifunction |
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16. If you can look at your advertisement with the eyes of a _________ one of your potential customers. |
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1. writer |
2. editor |
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3. reader |
4. artist |
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17. At a glance, the reader can understand what this ad is about and _______ whether to read it. |
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1. decide |
2. buy |
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3. notice |
4. confuse |

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| 18. The bold headline with its clear message _________ the reader’s eye. |
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1. notices |
2. attracts |
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3. confuses |
4. decides |
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19. The ______ does not stand out and gives the impression of a discount store, which is misleading. |
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1. headline |
2. picture |
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3. product |
4. company details |
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20. The message is _____ and the advertisement is untidy and overcrowded.
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1. noticed |
2. attracted |
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3. confused |
4. decided |
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